How To Prioritize Which Leads To Contact First
Having too many new leads (prospective clients) is a good problem, much better than not having enough fresh prospects knocking on your doors, filling out lead contact forms, calling, or reaching out through the chat feature or social media messaging apps. (Are you getting dizzy just thinking about how to acquire all these leads […]
Why Having A CRM Isn’t Enough For Law Firm Growth
It’s not always common practice to give your competitors free advertising. But in this case, we’ll make an exception. Zoho, Clio, Salesforce, Freshsales, Insightly … What do all these customer relationship management (CRM) systems have in common? Yes, they have become indispensable growth tools for firms. However, the answer we’re looking for is that what […]
The Importance of Centralizing Prospective Clients
Can you think of one instance where the word “leakage” conjures something positive? Pipe leakage – nope. Gas leakage – definitely not. Leaky gut – no. And neither is prospective-client leakage, the bane of every firm, both well-established and start-up. The ability to effectively manage prospective clients (henceforth: “leads”) from diverse sources is a […]
9 Mistakes Firms Make With Their Intake Process (And The One Solution That Fixes Them All)
Client intake forms should be pretty straightforward. Yet, for many firms, both small and large, intake processes cause headaches for potential clients and employees alike. Many firm managers fail to realize that just as much as a receptionist’s smile, a firm’s website or office decor, an intake form makes a lasting first impression. Unfortunately, […]
How Law Firms Can Get More Clients Without Feeling Overwhelmed
It’s a good problem to have: too many prospective clients versus not enough. However, whether you’re a new practice or an established firm, growing your business usually involves headaches. Often, the biggest pain point is the inability to handle an influx of potential clients, aka, in the digital marketing industry, “leads.” Whether they come in […]