The Two Services Every Mass Tort Firm Needs To Expand Plaintiff Dockets
We feel sympathy for docket managers and intake managers employed at mass tort law firms that, how shall we put this diplomatically… aren’t exactly humming along like finely oiled machines. Let us count the ways managers can feel like they’re drowning. Actually, there’s too many potential triggers to name. But we’ll call out a few: […]
Biggest Reasons Why Startup Law Firms Fail
Congrats! You recently passed the bar. Rather than slaving away as an associate at a law firm, you’ve decided to take the plunge and open your own little practice. But you’ve got two big strikes against you right off the bat. First, you’re starting 100 grand in the hole. No biggie, you can finance law […]
The Top 10 Must-Haves In A Marketing Platform for Law Firms
There are many paths to the same destination for firms looking to grow their business. But is there a right way to attract a load of leads (potential clients)? After all, the Chinese philosopher Lao Tzu famously said, “The journey of a thousand miles begins with a single step.” In other words, if it’s fresh […]
How Law Firms Can Easily Get Ahead of The Automation Curve To Book More Consultations
Staying ahead of the competition and growing the firm requires innovative approaches to client acquisition and lead nurturing. For some firms, however, the problem is not necessarily getting new leads. (What’s a “lead?” It’s a prospective client.) Rather, it’s converting new leads into consultations. This is primarily because leads either fall through the cracks or […]
The Best Marketing Platform for Law Firms
Legal marketing is a dog-eat-dog world. The legal industry stands out as one of the most aggressive participants in PPC advertising, where firms vie for prime positions on search engine result pages, steeply driving up bid costs. While there’s nothing necessarily wrong with the cut-throat competition of legal marketing, especially if your firm is […]
How Law Firms Can Easily Leverage The Power of Automated Messaging
Does your firm have the human resources to answer inquiries from potential clients (henceforth: “leads”) in a timely manner? Many firms lose leads because they fail to respond to them quickly. In light of this, can firms that rely on high-volume lead generation respond to inquiries efficiently and expeditiously? Enter the promise of […]
12 Reasons Family Law Attorneys Have Trouble Getting More Clients
You’re a compassionate, skilled family law attorney representing clients going through one of their most emotionally challenging periods. Despite your clients’ challenges with divorce proceedings and a child custody battle, you have mountains to climb. Business is steady, but you (or your firm) need steady growth to meet billable hour forecasts and expectations. Your reputation […]
The Easiest Way For Law Firms To Book More Consultations
Conversion strategy isn’t just for Internet marketing professionals anymore. As legal marketing becomes increasingly competitive, firms must do everything in their power to become or stay relevant. Let’s say your practice or firm specializes in family law. In order to increase your organic (non-paid) position on Google (which controls over 91% of Internet search traffic), […]
Overcoming Pain Points For Law Firms That Need More Clients
Chatbots. Contact forms. Facebook Ads. Google Ads. Phone calls. Emails. So many potential sources of clients (henceforth, “leads”), and so little time to organize where they’re coming from, much less follow up with them. Imagine several holes in a dam. Each hole is like a lead-generation source. If your firm has a high […]
Communication Breakdown: Why Law Firms Lose Prospects To Competitors
Communication lies at the heart of any successful business. Even the most knowledgeable and trial-tested family law attorneys would struggle to stay in business if their communication skills with potential clients were poor. Despite this obvious fact, some firms fail to respond to potential clients (henceforth: “leads”) in a timely manner. Contributing factors to this […]