The recent election of Donald Trump marks a significant shift in the U.S. political landscape, particularly for immigration attorneys and their clients. With Trump’s return to office, the immigration sector could face new challenges, creating both potential roadblocks and opportunities for legal support. What will a Trump administration mean for immigration attorneys? Especially for their clients seeking marriage green cards? And how can immigration attorneys best market to and effectively engage with prospective clients who are terrified and confused by what the new administration will mean for their hopes of obtaining a marriage visa or green card? Read on…
Policy Implications Under a Trump Administration for Immigration Attorneys
Increased Scrutiny on Immigration Cases
Trump part II is expected to be not much different than the first term. Stricter policies on immigration will be reinstituted. “Remain in Mexico,” where asylum seekers are required to wait in Mexico while their cases proceed will come back to the fore. For marriage green card cases, this could mean longer processing times and heightened scrutiny.
Potential Adjustments to Eligibility and Requirements
One area that may see shifts is the criteria for marriage-based green cards. Trump has previously suggested that “chain migration” needs reform, which could mean new or adjusted eligibility criteria. This would directly affect clients seeking marriage green cards, as they may face additional proof requirements or tightened qualifications.
A Climate of Uncertainty and Fear Among Immigrant Communities
A Trump presidency is expected to bring an atmosphere of uncertainty for immigrant communities. Potential changes in policy could result in higher volumes of clients seeking legal advice on their options and protections. Attorneys may find an increase in consultations, as individuals seek clarification on their status, their chances for approval, and the potential impacts on their families.
The humanistic element terrifies many. But for immigration attorneys, there’s an opportunity to be more of service.
Leveraging Client Clerk’s Marketing Solutions to Engage Prospective Green Card Clients
With Client Clerk, immigration attorneys can proactively reach prospective marriage green card clients who are living in fear and/or confusion. Client Clerk’s marketing automation solutions empower attorneys to maintain regular communication and establish themselves as reliable, knowledgeable sources of guidance.
Generate Leads with “Top 10 Questions to Ask an Immigration Attorney”
To capture new client leads, Client Clerk has ghostwritten an ebook titled “Top 10 Questions to Ask an Immigration Attorney.” The ebook is hosted on the domain, NewGreenCard.com. Attorneys receive a unique URL (e.g., AttorneyName.NewGreenCard.com) where clients can download the ebook. This URL is an effective tool for attorneys to drive targeted traffic and collect contact details from prospective clients. Don’t know how to drive traffic to the ebook? Don’t worry, Client Clerk will do all of the marketing for you.
Engage with a Targeted Autoresponder Text Series
With Client Clerk’s autoresponder email and SMS (text) feature, immigration attorneys can follow up with leads who downloaded the ebook without actually doing any work. Our team of expert legal content writers will write the script for you and Client Clerk will automatically send out the messages.
Here’s an example autoresponder series:
- Day 1 – Introduction
“Hi [Prospect’s Name], this is [Attorney’s Name]. Thank you for downloading the ‘Top 10 Questions to Ask an Immigration Attorney’! I’d love to help answer any additional questions about the marriage green card process. Reply here to chat!” - Day 3 – Reminder
“Just checking in! Did the ebook answer your questions? Immigration policies are changing fast—let’s make sure you’re fully prepared. Reply here to schedule a consultation with me, [Attorney’s Name].” - Day 7 – Encouragement to Take Action
“Immigration law is complicated. But you don’t have to do it alone. Let’s make sure you have the best guidance available. Reach out today to discuss your specific situation!”
Each message in the series (there will be more than three touch points in the series) will feature a link to your online consultation scheduling calendar.
By providing valuable resources through Client Clerk’s ebook and autoresponder series, immigration attorneys can establish trust and maintain engagement with clients in need of clear, reliable guidance during these uncertain times.
The best way to learn about Client Clerk and its automated marketing services for attorneys is by booking a demo.
About Author
Jordan Berman, President of Legal Offers, LLC, and founder of Client Clerk, is a distinguished leader in legal marketing, recognized by INC. Magazine as the head of one of the fastest-growing legal marketing agencies in the country. With a steadfast commitment to honesty, transparency, and responsiveness, Jordan has propelled Legal Offers to national prominence. He has pioneered innovative automation solutions that have generated thousands of cases for law firms, demonstrating the practical impact of his expertise. Jordan is also an esteemed member of the American Bar Association, underscoring his dedication to the legal profession.